Force India launch VJM03

Force India have launched their new car called VJM03.
Pics :

Looks like a lot of Alcohol sponsorship on it .
Car looks decent , but i think they were limited by deciding to go with the colours of the indian flag.

yea.. you are right.. lots of alcohol.. probably one day.. alcohol will become like tobacco..

It looks OK.....again there are no duff looking cars so far.

Not much of a change since last year.

Looks decent. I think some more black like on the front wing would've done it some good.

I could count atleast 4 alcohol brands on it.
White & Mackay, Royal Challenge , Signature and Kingfisher.

All of them are owned by Mallya .
Also , previous sponsors like ICICI and Reliance have disappeared, while a few small ones have appeared. Seems like the FI is sponsored mostly by Mallya's own companies now.

FI have now uploaded a video on Youtube, describing their car :

quite a nice car. much different from last year. looked more sophiscated. should be faster too. can see quite a few innovations in the car

esterence wrote:quite a nice car. much different from last year. looked more sophiscated. should be faster too. can see quite a few innovations in the car

All the cars will be faster.......faster in relation to the opposition is what counts.

Schumacat wrote:I could count atleast 4 alcohol brands on it.
White & Mackay, Royal Challenge , Signature and Kingfisher.

All of them are owned by Mallya .
Also , previous sponsors like ICICI and Reliance have disappeared, while a few small ones have appeared. Seems like the FI is sponsored mostly by Mallya's own companies now.

If what you say is true.... I really admire this team and VJ. I mean if he can afford to almost outrightly fund a F1 team then congrats because if I had that sort of cash I would probably do the same.
He really must have some cash?
I guess Branson does too.... maybe thats why he bought Manor..?

_Zen_ wrote:If what you say is true.... I really admire this team and VJ. I mean if he can afford to almost outrightly fund a F1 team then congrats because if I had that sort of cash I would probably do the same.
He really must have some cash?
I guess Branson does too.... maybe thats why he bought Manor..?

Mallya made his money mainly in the liquor business, but he has diversified into other fields like Airlines. His Kingfisher airlines ( which is again a sponsor of FI ) is the second largest private carrier in India. Unlike Branson, who is in it to get more exposure for his brand, Mallya is really a motorsport enthusiast.

Schumacat wrote: Unlike Branson, who is in it to get more exposure for his brand, Mallya is really a motorsport enthusiast.

Thats the part I admire!

Looks like Mac and FI have been exchanging designs

This is a pretty good technical review of the FI.

Force India VJM03: Initial observations.....By Craig Scarborough
http://scarbsf1.wordpress.com/2010/02/09/force-india-vjm03-initial-observations/

Craig is also on Twitter: http://twitter.com/ScarbsF1